A Guide to Pragmatic Product-Led Growth for B2B SaaS Companies

Elsewhere PPLG Cover Page

 

Build delightful end-user experiences that showcase value to the C-Suite

Product-led growth has gained traction as an efficient way for B2B SaaS companies to win customers by making the lives of individual users better. At Elsewhere, we believe this emphasis on selling through the product can occur all the way up the organization, to the C-Suite. It's an approach we call pragmatic product-led growth (PPLG). 

In this e-book you'll learn: 

  • How to get started
  • How PPLG can help your business
  • How to measure success 

The e-book includes thoughtful insights from SaaS sales and technology executives and practical examples from companies leading the charge.